“Big ideas are little ideas that no one killed too soon”.
The Escape Pod – is the “Big Idea” dead? – (selecciono los conceptos que me resultan más universales, el interesante post amplía y centra el diálogo en lo publicitario):
“A big idea is one that is pregnant with meaning for lots of people.
The very idea of it is exciting.
Big ideas:
Tend to be elemental. That is, they speak to something fundamental in humanity.
Also make everyone’s life easier.
Are participatory. Everyone can add to a big idea. If it’s a struggle to that, you don’t have a big idea. That’s the best test really.
Have room for communication and adoption and resonance in the culture.”
¿Tenéis otras propuestas sobre la “Gran Idea” que os identifiquen, gusten o inspiren?
2 respuestas hasta el momento ↓
theescapepod // Noviembre 3, 2009 a 01:32
thanks for the mention. sorry i only speak English and Gaelic!
hmmm…i would disagree with seth. i like seth. just don’t always agree with him!
big ideas are big ideas. little ideas are small.
Daniel Muro // Noviembre 3, 2009 a 02:33
Hi Vinny!
I’ve been reading you for a while, and I know you tend to prefer the “black or white” aproach to assessing “the size” and potential of ideas.
However, the greatness about this kind of “metathoughts”, like yours and Seth’s, is that they can both inspire in assertive and dissertive ways, so more interesting and challenging conversations and ideas will follow from them.
Don’t worry about the language gap, you’ll always can give a try on Google Transl. (and obtain a “drunken C-3PO” version of what I wrote) ;-D
Above all, thanks for your visit, and keep up the good thinking on your blog! We’ll surely meet there, it’s worth it.